World Cancer Declaration Target: 
Target 3 Reduce exposure to cancer risk factors
Campaign title: 
Go Safe - A History of Tanning
Description of the campaign: 
Skin cancer is preventable, and yet over 80,000 Canadians are diagnosed every year in Canada (more than breast, prostate, colorectal and lung cancer combined). Go Safe by seeking shade between 10 a.m. and 4 p.m., wear big floppy hats, sun glasses and loose fitting, tight knit long sleeves and pants, apply sun screen properly and avoid the use of tanning beds. Enjoy the sun -- just go safe!
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