World Cancer Declaration Target: 
Target 3 Reduce exposure to cancer risk factors
Campaign title: 
Come rico, come sano, come peruano (Eat delicious, eat healthy, eat Peruvian food)
Description of the campaign: 
The campaign aims to impove eating patterns by promoting the high nutritional quality of Peruvian food through recipe books, TV and radio and a big food festival.
More information: 





If audio visual, is the original sourced material suitable for broadcast on TV?: 
Run Time: 
Can the material be adapted locally?: 
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