World Cancer Declaration Target: 
Target 3 Reduce exposure to cancer risk factors
Target 6 Universal access to screening and early detection for cancer
Campaign title: 
Take You Away
Description of the campaign: 
The Take You Away campaign prompted women to think about the consequences of not having a mammogram and not detecting breast cancer early. It reminded women of the important role they play within family and how breast cancer would affect them.
More information: 

Cancer Institute NSW

 

If audio visual, is the original sourced material suitable for broadcast on TV?: 
Yes
Run Time: 
0:47
Can the material be adapted locally?: 
Contact the campaign owner
Primary Sources
Prior permission is required by owner for use of the material.: