Topic:
Early detection
Year:
2016
Languages:
English
Location:
International
Organization:
Ballboys
World Cancer Declaration Target:
Target 6 Universal access to screening and early detection for cancer
Campaign title:
Deadpool - Gentlemen, Touch Yourself Tonight
Description of the campaign:
The campaign videos features a movie character addressing men to promote self-checks, raise awareness and educate on the facts, figures and issues of testicular cancer in a funny and very informal way. The second video addresses women and promotes breast self-examination.
More information:
If audio visual, is the original sourced material suitable for broadcast on TV?:
N/A
Run Time:
1:13
Can the material be adapted locally?:
N/A
Contact:
Related campaign material links: